This cap is inspired by old Marlboro ads and the Marlboro Man, an icon of American advertising that came to define a rugged, independent idea of masculinity and toughness for decades. We’ve added a touch of wit, vulnerability, and softness to it - a reminder that it’s okay if it’s your first time. It’s okay to admit you don’t have all the answers, that you’re still figuring things out, and that you don’t have to be perfect to give something a try.

Featuring embroidered artwork on a garment-washed cotton twill base, this cap is designed with a timeless silhouette and an effortlessly lived-in character that feels familiar from the very first wear.

• Premium garment-washed cotton twill construction for a soft, broken-in feel
• Unstructured six-panel design with an adjustable strap for everyday comfort
• Flat embroidered artwork finished with subtle vintage character
• Made to bring comfort, conversation, and a nostalgic touch to your everyday wardrobe